Yes that is a giant middle finger sideways, It's a cut from our original finger logo we started the brand with back in 2014. When you look closely you will see the finger is actually made up of over a hundred words related to mental health. It is really quite cool. This logo took Tim 59 hours to create. Tim spends a lot of time designing all of the brand logos and concepts himself. This one is one of his favourites. We know you'll love it as well.
All of our hoodies have our brands mission statement printed across the shoulders on the back. "No One Should Travel Down A Foggy Path Alone"